Head of Marketing and Social Growth
At Coherent, Jasmine champions the message that we are here to cut through complexity and help our customers be more competitive, productive and decisive.
Jasmine began her career in creative agencies, where she led branding, digital and retail programmes across Hong Kong, London and Sydney for clients including Intel, Swire Properties and CommBank. Jasmine’s agency experience led her to HSBC in Hong Kong, where she marketed HSBC’s first digital wallet, PayMe.
In her time at HSBC, Jasmine was inspired by the role that technology played in delivering real value to customers through better experiences. She brings this insight and passion to her work at Coherent.